Strategy and brand reputation

Identifying the threats, developing the strategy, drafting the messaging and mitigating the risks to protect your reputation.

Your reputation is everything. Trust it to the best hands. The Chatsworth team has over 20 years-experience guiding financial technology leaders and organisations through benign and challenging market and operating conditions.

We focus on protecting and promoting your brand, in that order, with care, caution and precision. Our results speak for themselves. We will deliver the optimal blend of strategy, channel and content to move the compass needle your way.

Technology has given us additional channels and reach but some things never change, It’s what you say and the tone that counts. Employees, clients and the general public make judgments based on how a firm communicates.

Setting the right tone, delivering the right message at the right time to the right audiences with proper feedback mechanisms in place can make difference between operational success and failure.

Unfortunately, issues management is also something every company needs to implement as part of business continuity planning. In a crisis, everything should be focused on your people. The future of your firm will be defined by the tone you set.

We are experienced and effective at issues management and litigation support, helping firms deal with sudden and significant negative events, while maintaining business continuity. We work in lockstep with your team and often legal counsel to advise on every aspect of your communications to see you through the storm.

Operational change, live market outages, litigation support, black swan market events, individual malfeasance – we have worked through multiple complex scenarios, providing the right advice and support at the right time.

Our internal communications approach is built on the key pillars of preparation, prevention, control and recovery. Here’s a few focused pointers to help guide you in your communications with your colleagues:

  • Internal communication takes absolute precedence
  • Communicate clearly. Be visible whenever possible
  • Speak to and treat your employees like family
  • Be human, positive and supportive
  • Re-energise them with optimism, transparency and shared humanity. That’s real leadership

And finally, if we can give you one take away, it’s this:  People don’t always remember everything you said, but they will remember how you made them feel.


We were the first communications agency to focus on fintech.

We’ve been building fintech reputations for 20 years, steering start-ups through launch, growth, and onto corporate action while protecting and enhancing established infrastructures.

For intelligent, informed and connected fintech PR which delivers results and value, let us help build your reputation and tell your story.

Amplify your fintech story

Chatsworth Communications Limited is a company registered in England and Wales with company number 05333272.
Our registered office address is 27-31 Clerkenwell Close, London, EC1R 0AT

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